Read receipts are messaging features that notify the sender when a recipient has opened and viewed their message. Unlike traditional SMS, which offers no delivery or read confirmation beyond basic “delivered” status, read receipts add transparency to communication by confirming engagement.
RCS (Rich Communication Services) supports read receipts, which is one of the key ways it differs from standard SMS. Because RCS brings chat app-like features to native messaging, senders can see when a recipient has opened their message. By providing insight into when messages are seen, businesses can better understand customer engagement and optimize follow-up timing. This feature is especially valuable in customer support, marketing campaigns, and transactional notifications that benefit from knowing whether the recipient has actually read the content.